Where perception meets tomorrow
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Where perception meets tomorrow
Dubai · United Arab Emirates
hello@idraak.ai

Dubai · Applied AI systems

Nothing waits
for an answer.
Not your leads.
Not your team.

Idraak builds the site your buyers land on, the system that answers them in under a minute, and the index that turns your whole file archive into something you can simply ask. All of it starts with an audit of what you already have.

First reply< 60 sec
Coverage24 / 7 / 365
Audit to live3–6 weeks
Live response loop FIG. 01 — INBOUND → REPLY
WEB FORM 02:41 · saturday WHATSAPP 02:41 · saturday MISSED CALL 02:42 · saturday IDRAAK ENGINE → ENRICH → QUALIFY → ROUTE REPLY SENT T+00:38 BOOK A CALL PRICING TYPICAL INBOUND DESK FIRST REPLY ≈ HOURS IDRAAK SPEED-TO-LEAD FIRST REPLY < 60 SEC

The index

Twenty years of files,
standing in one place.

This is what the Vault actually is: every contract, drawing, report and scanned invoice your company has produced, held as one index instead of four hundred folders. Ask it a question and the handful of documents that genuinely answer it step forward and converge on an answer. Drag it to turn it.

FIG. 02 — VAULT INDEX / LIVE RENDER Live render
Drag to rotate
IndexedEvery file parsed, chunked and embedded — including scanned paper — with your existing permissions carried across.
RetrievedA question pulls the eight closest passages out of the archive, reranked and deduplicated.
CitedThey converge into one answer that names the page it came from, so you can check it in two seconds.

About us

From a messy stack to a working system — in one loop.

We are a small applied-AI studio in Dubai. We do not sell pilots, dashboards, or slideware. We map what you have, build the two or three things that actually move revenue, and stay on to run them.

01

Audit first

Two weeks inside your funnel and your file system. We measure real response times, count what leaks, and score every workflow on effort against payback. You get the map whether or not you build with us.

02

Build on your stack

We connect to the CRM, inbox, forms, phone system and drives you already pay for. No rip-and-replace, no data leaving the jurisdictions you need it in, no vendor you can't fire.

03

Own the outcome

Every system ships with a metric attached — response time, booked calls, hours saved. We monitor it, tune the prompts and rules, and report on it monthly. If it stops earning, we say so.

By the numbers

What changes when
the waiting disappears

Two targets we commit to in writing before a build starts. They are deployment SLAs, not averages — and every engagement reports against them.

4 h 30 s
−99%
MetricTime to first reply, any channel, any hour
Speed-to-lead
6 h 20 min
−94%
MetricWeekly hours a 20-person team spends hunting documents
Vault

Figures above are contracted deployment targets from our own build model — replace with client-verified results as cases publish.

Process

Four steps. No pilots
that never ship.

Most AI projects die between the demo and the deployment. Ours are scoped so that something is live and measured before the second invoice.

MONTHLY TUNING LOOP
STEP 01

AI audit

We shadow your inbound, list every tool and archive, and time what happens today. Output: a ranked list of workflows with cost, payback and risk against each one.

STEP 02

Blueprint

We pick two or three, then write down exactly what the system will do, what it will refuse to do, where the data sits, and the single number that proves it worked.

STEP 03

Build & connect

Integration into your CRM, inbox, forms, phone and drives. Human handover rules, escalation paths and full logging from day one. Typically three to six weeks.

STEP 04

Operate

We watch the transcripts, correct the failure cases, retrain retrieval as your files change, and send you one page a month showing the metric moving.

Systems

Three products we've built many times. One we build only for you.

SPEED-TO-LEAD

Every form submission, WhatsApp message and missed call gets a real answer in under a minute — qualified, personalised, logged in your CRM, and booked into a calendar if the lead is ready. At 3am on a public holiday, same as Tuesday at noon.

FIG. 03 — SPEED-TO-LEAD ARCHITECTURESLA < 60 S
INBOUND WEB FORMS WHATSAPP MISSED CALLS PAID ADS / LP MARKETPLACES CAPTURE BUS DECISION LAYER 01 · ENRICH — company, size, source 02 · QUALIFY — budget, fit, intent 03 · ANSWER — your voice, your facts 04 · ROUTE — owner, region, language GUARDRAILS: NO PRICING PROMISES · NO INVENTED SPECS · HUMAN ON DOUBT INSTANT REPLYsame channel · same language MEETING BOOKEDlive calendar · timezone aware CRM RECORDscored · deduped · attributed HUMAN HANDOVERwith full context, on escalation ELAPSED FROM SUBMIT 00:00:27
  • 01Under-a-minute first response on every channel, including nights, weekends and holidays
  • 02Qualification questions asked in conversation — not a 9-field form nobody finishes
  • 03Books straight into the right rep's calendar, in the lead's timezone and language
  • 04Arabic and English out of the box; any other language on request
  • 05Hard guardrails: it never quotes a price you haven't approved or invents a spec
  • 06Every conversation logged, scored and attributed back to the campaign that paid for it

Best fit for teams spending real money on demand generation — real estate, clinics, education, B2B services, contractors — where leads arrive faster than a human desk can answer them and the first responder usually wins.

WEBSITES

We design and build the site too. Not a template with your logo dropped into it — the same standard of work you are looking at right now. Then, before it goes live, we wire speed-to-lead into every place a visitor can raise their hand: the forms, the chatbot, the call button. Nobody has to watch the inbox for it to work.

FIG. 04 — SITE & CAPTURE LAYEREVERY PATH ENDS IN A REPLY
yourcompany.ae SERVICESWORKABOUT CALL US GET A QUOTE ENQUIRY FORM CHAT 1 2 3 4 1 · CALL BUTTON 2 · MAIN CTA 3 · ENQUIRY FORM 4 · CHATBOT CAPTURE SPEED-TO-LEAD → ANSWERED IN < 60 S → QUALIFIED IN CONVERSATION → BOOKED INTO A CALENDAR → LOGGED IN YOUR CRM A VISITOR CANNOT REACH A DEAD END — EVERY PATH OUT OF THE SITE IS WIRED TO A REPLY
  • 01Designed and built for you — no template, no page builder, no theme with your logo pasted on
  • 02Copy written around the questions your buyers actually ask before they commit
  • 03A chatbot trained only on your pages, your pricing rules and the things you won't promise
  • 04Forms, chat and call buttons wired into speed-to-lead before launch day, not after
  • 05Fast, accessible and indexable, in Arabic and English
  • 06You own the code, the domain, the analytics and every lead that comes through it

Best fit if your current site is a brochure — pretty or not — that collects enquiries into an inbox nobody opens on a Friday. Also the fastest way to work with us: a site with capture built in is a smaller commitment than a full audit, and it pays for itself on the leads it stops losing.

IDRAAK VAULT

Every contract, report, spec, invoice, policy and scanned PDF your company has produced, in one private index. Ask it a question in plain language and get an answer with the source paragraph attached — so you can check it in two seconds instead of trusting it blindly.

FIG. 05 — RETRIEVAL PIPELINEIndex live
01 — SOURCES PDF · 4,182 DOCX · 2,910 XLSX · 1,344 EMAIL · 22,650 SCANS (OCR) · 806 DRIVE · SHAREPOINT 02 — PARSE · CHUNK · EMBED PERMISSIONS INHERITED PER CHUNK · NOTHING LEAVES YOUR TENANT 03 — RETRIEVE · RANK TOP-K = 8 · HYBRID BM25 + VECTOR RERANKED · DEDUPED · CITED 04 — ANSWER ASK THE VAULT which supplier had the best margin in Q3? [1] MSA.pdf [2] Q3-fin.xlsx [3] vendor-notes ANSWERED IN 1.9 S · 3 SOURCES NO ANSWER WITHOUT A SOURCE — IF THE VAULT DOESN'T KNOW, IT SAYS SO
  • 01Ingests PDF, Word, Excel, email, and scanned paper via OCR — including twenty years of legacy folders
  • 02Every answer carries citations back to the exact page or cell it came from
  • 03Existing folder permissions are inherited, so nobody reads what they couldn't already open
  • 04Runs inside your tenant or a UAE-hosted environment — your files stay where your policy says
  • 05Refuses to guess: when the archive has no answer, it tells you instead of inventing one
  • 06Re-indexes as files change, so the answer today reflects the contract signed this morning

Best fit for organisations whose knowledge is trapped in files rather than systems — legal, construction, healthcare, finance, government suppliers and anyone whose onboarding takes months because nothing is findable.

CUSTOM BUILDS

The audit usually surfaces one workflow that is worth more than either standard product. Voice agents that handle reception. Document processing that reads invoices into the ledger. Internal copilots that draft the quote, the report, the tender response.

FIG. 06 — AUDIT SCORECARDSAMPLE
DATA READINESS VOLUME TOOLING PAYBACK RISK TEAM SCORED 0–10 PER WORKFLOW
  • 01Voice agents for reception, booking and out-of-hours call handling
  • 02Document processing: invoices, delivery notes and forms straight into your ledger
  • 03Internal copilots that draft quotes, tenders and reports from your own precedent
  • 04Reporting agents that turn raw exports into the weekly numbers your managers ask for

Where it lands

Same two systems.
Different bottleneck.

Six shapes of engagement we scope most often. Each ships with one number attached to it.

Real estate

Portal leads answered before the agent wakes up

Listings generate enquiries around the clock across three portals and WhatsApp. The system answers, qualifies budget and area, and books viewings directly into agent calendars.

SPEED-TO-LEAD4–5 WKS
Clinics

Bookings recovered from missed calls

Every unanswered call triggers an immediate message offering the next three slots. Insurance and treatment questions are answered from approved copy only.

SPEED-TO-LEAD3–4 WKS
Education

Admissions enquiries answered during the rush

Intake season triples the enquiry volume overnight. Every applicant gets an immediate answer on fees, intake dates and documents, and a counsellor call is booked before they look elsewhere.

WEBSITE + SPEED-TO-LEAD4–5 WKS
Contracting

Twenty years of drawings, finally searchable

Specs, variation orders and site reports indexed into one vault. Estimators ask a question instead of opening folders, and every answer cites the drawing it came from.

VAULT5–6 WKS
Fit-out & trades

A new site that answers its own enquiries

Replaced a five-year-old brochure site. Forms and chatbot wired into speed-to-lead on launch day, so quote requests get a reply and a site-visit slot the same minute.

WEBSITE + SPEED-TO-LEAD4 WKS
Professional services

Proposals drafted from your own precedent

The vault holds every past engagement letter and report. A copilot drafts the first version of a new proposal in the firm's language, with sources, for a partner to edit.

VAULT + CUSTOM6 WKS
Built on your stack·HubSpot·Salesforce·Zoho·WhatsApp Business·Twilio·Microsoft 365·Google Workspace·SharePoint·Slack·Notion·

Get in touch

Start with the audit.

Tell us where the time goes. We'll come back within one business day with what we'd measure first and whether we think there's anything here worth building.

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